PRESS RELEASE: Schmidt Sells Film Rights To Novel Shortcut

***FOR IMMEDIATE RELEASE***

National bestselling author and Hugo-nominated editor Bryan Thomas Schmidt has sold film rights to his hard science fiction thriller novel SHORTCUT to Roserock Films. Based on a story and characters by Hunt Lowry and Bryan Thomas Schmidt, SHORTCUT is the story of a math genius whose formula for speeding up space travel between planets in our solar system leads to the abduction of a loved one. Racing against time, he must not only perfect his formula but locate and launch a rescue to get her back and simultaneously convince NASA and the powers that be to support it.

Schmidt is the author of The Saga of Davi Rhii Trilogy, the John Simon thrillers, and official tie-ins in franchises including Fox’s Predator and The X-Files amongst others. He’s edited 13 anthologies and hundreds of novels, including being first editor on Andy Weir’s International phenomenon The Martian. His past credits also include television programs for NBC, A&E, and The History Channel.

Roserock Films partners Hunt Lowry and Patty Reed are attached to produce and will be developing the project. Lowry’s credits include A Time To Kill, A Walk To Remember, Donnie Darko, White Oleander, Striking Distance, and Secrets of the Ya Ya Sisterhood, amongst others. With Reed he’s produced Grind, Pure Country Pure Heart and they are in development on The Testament from John Grisham’s novel, amongst others.

Schmidt is currently shopping the novel to publishers. His screenplays The Art Teacher and Out Of Nowhere are also making the rounds. For information on Schmidt, contact Jay-Bry Productions at 818-275-4311 or make contact via his website www.bryanthomasschmidt.net.

My First Print Zine Short Story Sale Is Out

It took several attempts and some polishing but I finally found a home for one of my more unique, non-space opera science fiction shorts, the third ever short story I wrote. It’s in the latest issue of Tales Of The Talismanbought actually last summer but too big for that summer issue, David Lee Summers held it for this year’s issue with my consent. It’s great to not only have it out but have made the cover list. Here’s the full TOC:

Table of Contents for Tales of the Talisman Volume 8, Issue 1

    • Sol Crystalis Miracalis
      Story by Quincy Allen
      Illustration by Teresa Tunaley

 

    • Silicon Searchers
      Poem by Richard H. Fay

 

    • Dear Cthulhu
      Article by Patrick Thomas

 

    • Through a Lens Brightly
      Story by Brock Marie Moore
      Illustration by Tom Kelly

 

    • Frontier Adventure
      Poem by L.B. Sedlacek

 

    • Touch of Silence
      Story by Simon Bleaken
      Illustration by Jim Collins

 

    • The Day That the Screens All Died
      Poem by Ann K. Schwader

 

    • Steam-Truckin’
      Story by C.J. Killmer
      Illustration by Teresa Tunaley

 

    • What Voids Are These
      Poem by Anna Sykora

 

    • End Run
      Story by Robert Collins
      Illustration by Russell Morgan

 

    • How to Construct a Human
      Poem by Lauren McBride

 

    • La Migra
      Story by Bryan Thomas Schmidt
      Illustration by Paul Niemiec

 

    • Shooting Star
      Poem by Louise Webster

 

    • Listening
      Poem by Larry Hammer

 

    • The Devil You Know
      Story by M.E. Brines
      Illustration by Jag Lall

 

    • Tempest
      Story by Neil Leckman
      Illustration by Paul Niemiec

 

    • Mission Stardust
      Poem by Ann K. Schwader

 

    • The Elemental Just Can’t Explain Himself
      Poem by CEE

 

    • The Ultimate Astronaut
      Story by K.S. Hardy
      Illustration by Laura Givens

 

    • A Conflicted Soul
      Poem by Lauren McBride

 

    • Streaming Light
      Story by Kelly Dillon
      Illustration by Morland Gonsoulin

 

    • Obolusless
      Poem by Neal Wilgus
      Illustration by Filo Martinez

 

    • The Reaper’s Scythe
      Story by Bruce Markuson
      Illustration by Jag Lall

 

    • Misdirection
      Story by Scott Allen Abfalter
      Illustration by Erika McGinnis

 

    • Power Of Littleness
      Poem by Alessio Zanelli

 

    • The Forbidden
      Poem by W.C. Roberts

 

    • Portal
      Story by Glynn Barrass
      Illustration by Tom Kelly

 

    • Book Reviews
      Reviews by David Lee Summers and Shawn Oetzel

 

    • About the Contributors

 

Write Tip: Making Book Cards For Your Book Table To Increase Ebook Sales

Ebooks are a huge market these days. Everyone knows the market share is growing. But the one problem with ebooks is when an author is making appearances, they’re often not readily available to sell. Interested readers have to go back to a computer or ereader and download them. And if the bookstore doesn’t have Wifi, it may not happen. Oh sure, they promise to do it later, but often those sales never materialize or, at least, there’s no effective way to measure them that tells you how successful your author appearances really are. Whereas people will buy paper books on the spot, and, often on impulse. So how do you take advantage of those sales with your ebooks for people who might still think the paper version is too expensive for their budget?

Dean Wesley Smith and his wife Kristine Kathryn Rusch are friends of mine and they are brilliant, not just as writers, but as business people. Their blogs are filled with all kinds of great advice, warnings and tips for writers. It’s no surprise that their blogs provided the answer to this delimma for me. In fact, I saw it in action at Larry Smith’s bookseller tables at Conclave in Detroit: ebook cards of Kris’ books. What are they?

Well on the outside, they look like this (works in progress):

They are pocket sized, greeting card-like brochures printed on light card stock, featuring the book’s cover and descriptions, etc. But inside, they contain a code for downloading the book when the buyer gets home. Yep. They buy it off your table, folded like a card and sealed with two of those round disk sealers that come on newsletters and mailers all the time. But the difference is, they download them after their already bought using codes and the weblink listed inside.

Here’s an example of the inside:

And yes, the code is fake, of course. But it won’t be on the real thing. With Smashwords or Paypal, you can change the codes whenever you want, so once an event is over, make a new code, then just hand write in on the cards for the next event or, even better, print labels with new code to go over the existing code. That way you can match downloads using the code with sales from your events to keep track of anyone who might “loan” the code to a friend or spread the word.

I think you get the idea. The beauty is that you can make these yourselves using Microsoft Word or Microsoft Publisher and then print them on your printer as you need them. I get two out of each sheet so I tend to take them with me about 20 each to events.  Remember to offset the margins properly so they print on both sides lined up correctly. Then trim them down with a paper cutter, fold them, clip on those sticky round disks and you’re good to go. Note how I also list my other books with ISBNs so people can find them later.

You can even autograph these ebook cards so that ereading folk take home a signed book cover in effect. It can be set on a shelf or kept in a scrapbook, etc. very easily for collectors.

I think this is a brilliant idea Smith and Rusch have. They’ve even gone so far as to get theirs placed in stores. I’m just getting started with it, but to me, the possibilities are endless. And having these on hand can only help increase sales to people who are excited about the book on the spot but whose enthusiasm might fade later. After all, people are confronted with lots of books and items for sale at events and cons. It would be disappointing if they got distracted and never got around to checking out your books after they seemed so excited about them.

So, ebook cards, another do-it-yourself solution. Yes, professional printers could do these for you but they cost a lot more and you’d have to buy them in larger volumes. My total cost making mine was an hour of time for the original set up (doing a second book took 10 minutes just to modify data and change images) and then 1 ream of cardstock at around $7.50. That’s 250 sheets and thus 500 potential cards. 600 round/waffle mailing seals came in a pack for $8.67. So less than $17 total. Not a bad investment if you ask me. For what it’s worth…

By the way, when they’re done, they look like this and they fit in a standard business card holder:

P.S. If you want to borrow my .doc template, I’ll happily send it to you. Just ask.


Bryan Thomas Schmidt is the author of the space opera novels The Worker Prince, a Barnes & Noble Book Clubs Year’s Best SF Releases of 2011 Honorable Mention, andThe Returning, the collection The North Star Serial, Part 1, and has several short stories featured  in anthologies and magazines. His children’s book 102 More Hilarious Dinosaur Jokes For Kids from Delabarre Publishing along with the anthology Space Battles: Full Throttle Space Tales #6 which he edited for Flying Pen Press, headlined by Mike Resnick. As  a freelance editor, he’s edited a novels and nonfiction.  He’s also the host of Science Fiction and Fantasy Writer’s Chat every Wednesday at 9 pm EST on Twitter, where he interviews people like Mike Resnick, AC Crispin, Kevin J. Anderson and Kristine Kathryn Rusch. A frequent contributor to Adventures In SF PublishingGrasping For The Wind and SFSignal, he can be found online as @BryanThomasS on Twitter or via his website. Bryan is an affiliate member of the SFWA.

19 5-star & 4-star reviews THE WORKER PRINCE $4.99 Kindle http://amzn.to/pnxaNm or Nook http://bit.ly/ni9OFh $14.99 tpb http://bit.ly/qIJCkS.

 

 

Preorder SPACE BATTLES & Get My Other Davi Rhii Short Story Free

To celebrate the release of Space Battles: Full Throttle Space Tales #6, my first anthology as editor, I am giving away Rivalry On A Sky Course free at smashwords. If you preorder Space Battles and send me your order number via email or here, I’ll send you a code to download Rivalry for free. Rivalry and my Space Battles story “The Hand Of God” are the only current short stories set in the universe of my Davi Rhii novels, The Worker Prince and The Returning (forthcoming this June). For info on Space Battles , Rivalry On A Sky Course and The Worker Prince, click the links below the pics.

https://bryanthomasschmidt.net/the-worker-prince/ - Read about my debut novel here

 

 


 

 

Read about my debut novel here.

 

 

 

 

 

 

 

 

Read about Rivalry here.

 

 

 

 

 

 

 

 

 

Read more about Space Battles here. Through April 17, Flying Pen Press has it at 40% off on preorders!

 

 

Write Tips: 5 Tips For Writers On Planning Their Con Season

For most writers, Conventions and Author Appearances are of huge importance for both selling books and networking with industry professionals. Although Conventions and events can occur year round, you may not be able or willing to travel the entire year. Whatever the case, it’s never too early to start identifying Cons and planning for the coming year. If you’ve never done it, approaching and identifying potential Cons for author appearances might be daunting. Here’s some tips I’ve used which have helped me succeed at planning a Con schedule:

1) Identify The Priority Cons First– Con lists are everywhere. You can find them in the backs of zines like Asimov’s and Analog. You can search the web for places like upcomingcons.com/sciencefictionconventions or en.wikipedia.org/wiki/List_of_science_fiction_conventions or by city and state or region. Once you have a list though, the first step is to identify the Cons you want to hit and the Cons you need to hit. What determines your need? Why are you going? If you’re going to promote yourself and your work, you should look at the themes of the Cons, the past locations, and past attendance. Since many conventions cater to returning fans, try and identify cons which cater to those sharing interest in the types of genres and books you write. Are authors similar to yourself going? How many? You don’t want to many, but there can also be advantages to not being the only one. Do they focus on media guests? Literature guests? or a combination? Is the theme something you can speak to on panels or at your reading? Is the Con well attended? Unless you’re just trying to get your feet wet and need a low profile place to do your first reading and panel, you want Cons large enough to expose you to lots of people. Not too big, if you’re small. You don’t want to be lost in the shuffle, but big enough that you can get the word out to a decent spectrum.

Once you’ve identified the Cons you want to prioritize, check the locations. Look at things like the cost, who’s coming, the hotel, travel arrangements, dealers, etc. Then decide if the expenses and difficulties getting there are worth it or not. I always google the Con hotel and search for nearby hotels to see if there are cheaper options. After all, Cons are expensive and often thrown in the most expensive hotels. Yes, it’s fun to stay in those hotels, but unless your publisher is paying for it, consider whether you can reasonably hope to recoup your costs. If you pay for a membership, which many Cons require, housing, food, and travel, it can add up to several hundred dollars quick. Will you sell enough product to pay for that? I doubt it. There’s also product cost, too.

2) Contact Programming–Panels are a key opportunity to see and be seen as well as prove your value to readers and fellow professionals in a way that doesn’t involve self-praise or pushy sales tactics. I usually consider programming as I determine which Cons to put on my list for the following year. Contact Programming early on and find out if they would promote you as a guest. Do they offer discounts for participants? Can you be on panels or do a reading? Is there any interest? Knowing this may help you narrow down your list to the final choices.

Once you’ve identified the Cons you want to attend, be sure and contact programming. There’s usually a link or email address on the website. Send your bio and tell them which books/products you’d promote. Offer panel suggestions and ask to do a reading. Be sure and consider their theme when suggesting panels.  I have never had anyone turn me away. Most are very happy to have another creative professional headed their way. And they are more than happy to have volunteers to up the value of programming. [NOTE: If you’re nervous about panels, here’s 12 Tips For Preparing For Author Panels. I really find them quite fun, especially when other authors participate.]

3) Find A Dealer–If the Con’s website lists dealer attendees, try and find one to carry your books if you come. Paying for your own dealer table can be expensive and, more than that, can keep you from promoting yourself by locking you down at a table for the whole Con. Unless you’re an expert salesman, you’ll want to promote yourself in subtler ways: doing panels, doing a reading, schmoozing and hanging with fans. Standing by a table trying to start a conversation with anyone who passes can make for a long weekend. Especially if you want to enjoy the Con while you’re there, this is not always the best option. Unless you have someone who can go along to man the table when you’re out, and especially if you have only a few books or items to sell, finding another dealer who will take a cut to sell your stuff on consignment is really the best way to get product out there. You can help bring people to their table and they get attention from having attendee’s books on their table. It’s often a win-win. I usually encourage people to buy from the dealer even at my readings, etc. And if I do sell books elsewhere in the Con, I give the dealer a cut. Unless they’ve already sold enough of my product that they’ll feel justified in helping me out. Fair is fair. You are taking space they could have used for other merchandise so be sure and do your best to make it worth their while by not just verbal thanks but letting them show some profit from the enterprise.

If the Con site does not list dealers, you can track them down. Some Con dealer reps will offer to put you in touch, but some won’t. You can search dealers and their appearance calendars, or, better yet, contact people you know who have attended the Con and might remember who was there.

4) Cutting Down Expenses– Many Cons offer discounts for members of professional groups like SFWA. Be sure and ask. Discounts can be given for those who participate in a certain number of panels or do readings. You can also get discounts if you’re a dealer, etc. It’s good and perfectly acceptable to ask questions and explore all the options. Some Cons will pay for your housing and meals, but usually that only applies to those on the invited guest lists or billed as headliners. There are other ways to cut costs: hotels usually occur in clusters. Check neighboring hotels for cheaper rates. You can often get a deal and still be near enough to stay up late and party withotu needing to drive or pay a cabbie. Visit the Con’s site and FB page and post about needing a roommate. Sharing a room is a great way to cut costs. I even offered to guard the dealer room at a Con and was invited to sleep in that room for free. You can also map out restaurant options. Does the hotel have in-room fridges or kitchens? Microwaves? This can help with cost savings too.  You can pack cereal, snacks, popcorn, etc. to use as fillers between meals and cut down on your appetite. You can also find nearby places with much better prices than an in-hotel restaurant. Explore your options.

Another option is car pooling. With airfares on the increase, finding Cons within driving distance can be a real advantage, particularly if you plan to stay offsite for cheaper lodging. No need to worry about transportation when you’re there, and no need for luggage fees or concerns when hauling product. You can also bring a microwave and food or a mini-fridge if you want. In the end, since it’s a business write off on taxes, paying for gas can wind up being a cheaper, more practical option. Even better, if other people want to go, you can ride together. Sharing driving time and expenses can make it even more affordable. Lots of people like to hit as many local Cons as they can. Often they need a ride or prefer to carpool for the same reason. It may even be you catching a ride with someone else.

5) List Your Appearances On Your Website–My Con schedule is listed on the Appearances page on my website. I list the date, time, location, Con name and link to the website. I also list if I am going to be a pro guest or just showing up on my own. That way people know whether to look for me on panels, etc. As I get a schedule for the Con, I do blog entries listing my schedule, panels and outlining my plans. I mention other guests and link to their websites if I can and I encourage people to come. If I know of discounts, cheaper hotels, etc., I mention that, too. The more people who come out to see you, the more value you are to the Con and the more product you move. It’s better for everyone.

Anyway, that’s how go about planning my author Con schedule. I try and vary the locations of Cons when I can to try out Cons I’m unfamiliar with and meet new people. Once I’ve been at this a few more years, I’ll likely identify a few Cons I want to attend regularly while switching up others. But in any case, I hope these tips give you ideas and assist in making the process simpler and more pleasant for you. How do you plan your Con schedule? If you have tips I didn’t mention, we’d love to have you share in comments. For what it’s worth…


Bryan Thomas Schmidt is the author of the space opera novels The Worker Prince, a Barnes & Noble Book Clubs Year’s Best SF Releases of 2011 Honorable Mention, andThe Returning, the collection The North Star Serial, Part 1, and has several short stories featured  in anthologies and magazines. His children’s book 102 More Hilarious Dinosaur Jokes For Kids from Delabarre Publishing along with the anthology Space Battles: Full Throttle Space Tales #6 which he edited for Flying Pen Press, headlined by Mike Resnick. As  a freelance editor, he’s edited a novels and nonfiction.  He’s also the host of Science Fiction and Fantasy Writer’s Chat every Wednesday at 9 pm EST on Twitter, where he interviews people like Mike Resnick, AC Crispin, Kevin J. Anderson and Kristine Kathryn Rusch. A frequent contributor to Adventures In SF PublishingGrasping For The Wind and SFSignal, he can be found online as @BryanThomasS on Twitter or via his website. Bryan is an affiliate member of the SFWA.

19 5-star & 4-star reviews THE WORKER PRINCE $4.99 Kindle http://amzn.to/pnxaNm or Nook http://bit.ly/ni9OFh $14.99 tpb http://bit.ly/qIJCkS.

 

 

Announcing SPACE BATTLES TOC & My New Custom License Plate

Well, I know my writers have been patiently but yet anxiously waiting for an announcement, so here it is. These are the stories accepted for the anthology SPACE BATTLES: Full Throttle Space Tales #6, in a series from Flying Penn Press. Releasing around April 18, edited by myself and headlined by Mike Resnick and Jean Johnson, this anthology is original stories (non-reprints) of space opera and military scifi focused all of which have space battles as pivotal to their plot.  We are still playing with the story order so that may change but the content itself is final. Congrats and thank you to all the writers!

Between The Rocks by Anna Paradox
The Thirteens by Gene Mederos
Like So Much Refuse by Simon C. Larter
Jump Point Blockade by David Lee Summers (Other stories in this series appear in other Full Throttle Space Tales anthologies)
First Contact by Patrick Hester (first sale)
Isis by Dana Bell
Book of Enoch by Matt Cook (first anthology sale)
Joystick War by Jean Johnson  (A Theirs Not To Reason Why series story; her first novel in this series is up for a Philip K. Dick Award this year)
Never Look Back by Grace Bridges
The Gammi Experiment by Sarah Hendrix (first SF story sale)
Space Battle Of The Bands by C.J. Henderson (C.J. continues his popular Full Throttle Space Tales story series)
A Battle For Parantwer by Anthony R. Cardno (first SF story sale)
With All Due Respect by Johne Cook
Final Defense by Selene O’Rourke (first sale)
Bait and Switch by Jaleta Clegg
The Hand Of God by Bryan Thomas Schmidt (A Saga Of Davi Rhii Sequel set 20 years after the events of my novel series)
Guard Dog by Mike Resnick and Brad R. Torgersen (Not a reprint but an original written specifically for this anthology; saved for last because of the powerful resonance of its ending)

 

Also, got the Honda looking cooler these days with the new tag. A publicist suggested it and I remembered my experiences as a singer with my customized plate. People asked me lots of questions when they saw it, so I thought $50 for 5 years is pretty cheap advertising. Since I always have a case of books in the back, why not? If this helps draw interest or sell a few, it’s totally worth it. It also is fun, to me, to be the only one in Kansas with SF AUTHR as his tag. There’s gotta be others out there, sure, but I got there first. Happens so rarely for me, it feels like a win. So why not?

So those of you around the Midwest, if you see a Blue Honda Civic with this tag, come find me and say hi. I’ll be at Cons and around other places. I’d love to see you.

 

Write Tip: Why Your Book Needs A Sell Sheet & How To Make One

Book sell sheets are a key component of publicity for books in traditional publishing. Having a professional sell sheet can help distinguish your book from thousands of others and really help it get noticed. It’s important that it stand out from the crowd, because a mid-size bookstore can receive a hundred or more sell sheets a year. For your book to get noticed, you need to distinguish yourself and your book from the crowd. A professional presentation, careful selection of items to include, and proper placement of wording can make all the difference in the hands of the bookstore’s buyer on the other end.

Although you can do one book sell sheet for whole series, typically a sell sheet exists for each book you release.

Professional book publicist Adonna Pruette explains: “When you are making efforts to promote your new novel, you want to walk into the bookstore with at least two things in hand – your books (buy some to take with you!) and your sell sheet. You want to be able to hand the manager, owner, or book buyer an attractive sheet that will act as an actual sales piece after you leave. It’s wise to spend some time reading up on the basic rules of effective sales copy to make sure that your sell sheet makes the grade. You want to present your book (and yourself) well on paper so that your book can get it’s foot in the door at that bookstore.

“Please remember while you are designing your sell sheet to try and make it as quickly scannable as possible. You aren’t trying to bog them down with a full page of paragraphs. Use color, lists, and boxes where possible and effective to make it a quick read with all of the info that the store needs. The person that you hand this sheet too will read it just as you would – they are going to quickly scan it from top to bottom with their eye stopping briefly on focal points on the way down.”

Let’s cover the basic information suggested or expected, look at some examples, and then talk about how to make your own, okay?

This is the sell sheet for my novel The Worker Prince.  It’s probably easier to just click on it and open a separate screen so you can view it as I go through the elements. I have marked them on the sheet for visual reference. But here’s a breakdown:

Book Sell Sheet Examples1. Book title. Make it big, use the font from the cover and put it at the top. The title of your book is the most important thing on the page. Try the squint test. Look at your sell sheet and squint. Can you see the title really well? Make sure the font is very readable. If not, try adding spacing between the letters o u t just a bit. If that still doesn’t help, then change the font to something similar but more readable than what is on the cover of your book.

2. Sub-title (if you have one). Not as large as the title though.

3. Next, a brief book teaser description. Two paragraphs max. Don’t tell the whole story.  Keep it open ended so they want to find out what happens. Leave them with questions they just have to get answered! Get a friend or fiction loving neighbor to read over your description and see if they want to know more about your book after reading it. Do they start to ask you questions about it? That’s a good tip off for you that it is “just right”.

4. Basic data: book categories, include the number of pages, ISBN (this is super important), all formats available, pricing per format, and publication info. (Stores will use this to look it up right away.)

5. Special honors, especially national ones come next, followed by blurbs or excerpts from reviews which demonstrate your book’s quality or appeal. Use the more well known reviewers or larger book blog review snippets toward the top of your reviews section. You will bold the reviewer’s name or site name to make it stand out more than the review itself usually. This practice will make your sell sheet a much more scannable read.

6. Which book distributors can your book be ordered from, if any? Two of the largest are Ingram Book Company (http://www.ingrambook.com ) and Baker & Taylor ( http://www.btol.com  ). Adonna says that the store will want to know if your book can be ordered along with the normal book order that they place to their suppliers. If not, make sure that complete ordering info is on your sell sheet: Publisher’s name, web address, phone number, and email.

In cases of nonfiction, you may wish to bullet point your platform and what you offer as a speaker and expert here. Why should you be chosen? What do you offer which no one else can? What distinguishes you?

7. CALL THEM TO ACTION: Ask them to order copies and give them the info to do it NOW!

8. Sell yourself, not just the book, with a brief bio and contact info, including 1 or 2 (max) social media accounts.  Make it easy to go directly to you. You’re the one with whom they want a personal relationship. Not just an order desk.

9. If you can’t give them an ARC (they cost money, of course), then tell them how to get a peek inside right now. Tell them where they can read an excerpt in big, bold, colored letters that say FREE.  This also gives them a good reason to hold on to the sell sheet. If they’re intrigued by all of the rest, they’ll look into it.

10. Always include the publisher’s logo, if you have one, and the book cover shot and your photo. Be professional. If your book is traditionally published, even by a small press, this helps it to stand out as gatekeepers have approved it.

Here are links to sample sell sheets. One covers a series, the others individual books.

http://www.iuniverse.com/uploadedFiles/iUniverse/Expert_Advice/Selling_Your_Book/Make_a_Sell_Sheet/iU_LoveWhatYouDo_Sell%20Sheet%208%2028%202009.pdf — Here’s one for a Nonfiction book from iUniverse.

http://www.captainwrite.com/SalesSheet.pdf — This series one was created by my friend, graphic designer Jeana Clark (@jeana_with_a_j on Twitter.)

http://www.beaverspondpress.com/assets/files/Johnson_Sellsheet.pdf — another nonfiction example

http://www.beaverspondpress.com/assets/files/sickbug_sellsheet.pdf — this is fiction

You can create these Sell Sheets in Microsoft Word or Microsoft Publisher fairly easily. Having a publicist create your sell sheet isn’t a necessity but it can be helpful if you still feel lost or unsure about your sell sheet. In my case, publicist Adonna Pruette looked mine over for tweaks after the fact. She also suggested this alternate layout as yet another option:

Book Sell Sheet ExamplesMy version was created using Publisher and Adonna’s using Word. Either way, text and photo boxes and other tools, it’s fairly easy to create one.

Adonna has some final thoughts:

“Your sell sheet is an actual marketing piece. It’s not just a piece of paper that you should throw together haphazardly. After you’re gone, a store employee may see it on the counter three hours later, check out your book info, read it, and then ask the manager to order in a few. This is marketing material will be used over and over again to sell your book to the book buyers. Take your time pulling your sheet together. Make sure it looks really nice. No typos! Color printed (if color adds to your layout). Attention to detail matters here and it just may sell you quite a few books.”

Ok, once you have a Sell Sheet, what do you do with it? Well, that’s what we’ll talk about Monday in Part 2: How To Get The Most Out Of Your Book Sell Sheets. So meantime, get to work on those Sell Sheets. OMG Blogging guy just gave me homework! Why yes, yes, I did.

For what it’s worth…

Additional Resources:

Here’s what Absolute Write says about Sell Sheets: http://absolutewrite.com/novels/sell_sheets.htm.  Independent Book Publisher’s Association offers another resource: http://www.ibpa-online.org/publishers/flyer.aspx. Check http://www.fedex.com/us/office/templates/sellsheets.html for templates.

Exclusive Offer:

Adonna has agreed to a special offer exclusively for the visitors here.
PR Quick Check $35 – Adonna will check your current sell sheet offering general guidelines as well as give you tips for how to revise and improve it yourself to increase it’s marketing value for bookstores.
PR Sell Sheet Review – If your sheet needs more than just a few tips, she can fix it up for you for a range from $50 – $150 depending on how much work is needed. You will be given a quote before any work is completed.
Custom Book Sell Sheet – Created for your book from scratch for $200 (which is $100 off of the normal fee for this type of detailed service). Contact her at [email protected] to get started. From DIY help to full service PR, there’s something for everyone in there. You must mention this site in your email to her to get these discounts! Enjoy!

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Adonna Pruette is a freelance professional publicist that works with fiction authors and publishers to create digital PR as well as traditional media outreach. Her clients range from well known writers like urban fantasy author Faith Hunter (www.faithhunter.net) to debut authors such as Lillian Archer (Twitter: @LilliansBooks). Her online home at TheAuthorPro.com (http://www.TheAuthorPro.com) is her current WIP. You can contact her at adonna AT theauthorpro.com or connect with her on Twitter @PassionMuse.

Contact details:

Website:  http://www.theauthorpro.com

Facebook: http://www.facebook.com/authorpro

Twitter: @PassionMuse https://twitter.com/#!/passionmuse

Google +: http://bit.ly/Ar7hzi


Bryan Thomas Schmidt is the author of the space opera novel The Worker Prince, a Barnes & Noble Best SF Releases of 2011 Honorable Mention, the collection The North Star Serial, Part 1, and has several short stories forthcoming in anthologies and magazines. His second novel, The Returning, is forthcoming from Diminished Media Group in 2012. He’s also the host of Science Fiction and Fantasy Writer’s Chatevery Wednesday at 9 pm EST on Twitter, where he interviews people like Mike Resnick, AC Crispin, Kevin J. Anderson and Kristine Kathryn Rusch. A frequent contributor to Adventures In SF Publishing, Grasping For The Wind and SF Signal, he can be found online as @BryanThomasS on Twitter or via his website. Excerpts from The Worker Prince can be found on his blog.‎ Bryan is an affiliate member of the SFWA.

4 5-star & 11 4-star reviews THE WORKER PRINCE $3.99 Kindlehttp://amzn.to/pnxaNm or Nook http://bit.ly/ni9OFh $14.99 tpb http://bit.ly/qIJCkS.

For further help, please see https://bryanthomasschmidt.net/write-tip-how-to-get-the-most-out-of-your-book-sell-sheets/How To Get The Most Out of Your Sell Sheets.