Self-Publishing v. Traditional Publishing: Why Quality Still Matters

On my Facebook page, the other day, I lamented the fact that lost in the present debate over PC terminology surrounding the Self-Publishing v. Traditional Publishing debate are some good points about contracts, quality and other concerns. This led to a discussion between fellow author David Boop and I about what distinguishes good from bad and the key element mentioned was editing. Self-Publishing authors, even Print On Demand presses, who do not approach publishing with the same professionalism as traditionally published pros in regards to edited, polished presentation of their work are the ones who tend to cause both readers and fellow authors a lot of frustration and concern. Of course, editing standards and taste do vary, so people might still find nitpicky complaints, but at least the polish and shine would be evident and the resulting works would meet a higher standard more comparable with other items you see coming out of more traditional presses.

But then someone jumped in with this comment, which really concerns me:

Regarding SP crap and typos, maybe there is a new day coming. Imagine, as John Lennon said, a world in which new authors are routinely forgiven, not condemned for typos and a few lapses in story development. Instead, readers seek out and find authors who have something new or entertaining to say, not giving a thought to the odd error here or there, because readers understand newcomers have little help, just their native storytelling ability. Don’t forget, it’s really all about readers and what they think these days, not publishers.

The commenter here is a writer and scientist. Although I have not read his work in either area so can’t verify credentials, let’s just take him at his word and instead address what concerns me about the comment. (To be fair, he now says he agrees with me on quality that he did not mean to imply that at all but I am still discussing this because the notion of authors being forgiven for lowered standards still disturbs me. And this quote is verbatim though I shall not name him.)

I hope that era never comes. Quality matters. Professionalism matters. Presentation matters. Grammar matters. Clear communication matters. It’s not just about ideas. It’s about craft. It’s an art. And I don’t believe it will ever cease to be an art nor should it. There will always be discerning readers and undiscerning readers. But any writer who is not concerned with growing and constantly striving to do better is short changing themselves and their readers both. There will also always be people who don’t care about such things but I hope they remain the minority because the lowest common denominator is no standard I want to work by. Do readers matter? Of course they do. The consumer always matters in a business. But taste is very subjective. And what helps you appeal to the broadest base of consumer has always been putting out consistently quality merchandise onto the market. The day quality stops being a concern because “people don’t care” would be a sad day for the literary arts and would ultimately lead to its destruction. Because the day people stop caring about making quality work is the day we begin to not care how our work engages, challenges, teaches, touches, and interacts with our audience. And the minute you start down that path you aim yourself at a standard which eventually means nothing you produce will be worth consuming.

The commenter’s point was he got ignored by traditional presses, self-published, got Hollywood interest and success so who needs them. My point back was that he’s an exception not a rule and one case does not a pattern make. In other words, he got lucky. It doesn’t negate concerns of quality nor the validity of traditional publishing as a route to success. I personally think any author who fails to educate him or herself about the business and every possible option to sell his/her work as well as how to achieve professionalism is playing the fool. If you don’t care enough to make your work the best it can be and to utilize all options to make it available, why should someone else care to go out and find it and spend money on it?

Books have gotten expensive. So have movies. I care very much about where my limited money goes in regards to such entertainment and I think I’m in the majority not the minority on that. If I pay $10 or more to see a movie and it sucks, I get pissed, which is why I don’t go to movie theaters as much any more and when I do go, it’s to matinees because they are cheaper. It’s why I don’t buy unknown hardbacks but instead buy paperbacks because until I know a book is worth adding to a permanent library with investment in a hardback, I am not risking my hard earned money on one. There are authors whose quality I consistently trust. I’ll go straight to hardback with them every time. I have rarely been disappointed. And that just brings me back to quality again. The only reason I know those authors’ work will be quality I can trust in is because they care about professionalism in how they prepare and present their work. I would buy work by any of these authors regardless of the publishing medium–traditional, self-published or POD–because I know their standards for themselves and their work and know that I will be getting a quality product in any of those cases if their name is attached. I won’t have to forgive lots off typos or gaps in story development. Those things won’t exist to distract me from the work itself. (Put aside for a moment the fact that I have yet to buy a single book where I can’t find at least two typos–that’s a lapse in copyediting practices and the nature of the beast rather than a failure to seek quality. And editing is far more than just grammar and typos–eliminating cliches, knowing tropes, positioning a book within the genre or market–there are so many factors an editor can bring to awareness and help polish).

I don’t buy the argument that newcomers have little help and that’s an excuse to put out work that doesn’t meet professional standards. There are editors and others who are available to work with anyone who is willing to invest the time and money to get it right. No one can really say those things are not available to them. They may be too lazy to look for them. They may not care (for more often the case, I fear). But they could achieve professionalism if they really cared about it and wouldn’t necessarily cost them an arm and a leg.

If the day comes when we don’t care about such things, it will be a great loss for all of us and for our society. We will have lost not only an opportunity to achieve greatness in literature (or at least try) but an ability to communicate well. And any society without good communication is doomed to ridicule from other societies which hold higher standards (they will always exist) and from future generations who recognize the failure, the trap it leads to, and how destructive it was. It’s a denigration of our legacy, in a sense. And that’s something I care not to be a part of. So, my commenting friend, I do hope you’re very wrong indeed.

For what it’s worth…


Bryan Thomas Schmidt is the author of the space opera novel The Worker Prince, the collection The North Star Serial, and has several short stories forthcoming in anthologies and magazines. His second novel, The Returning, is forthcoming in Summer 2012. He’s also the host of Science Fiction and Fantasy Writer’s Chatevery Wednesday at 9 pm EST on Twitter, where he interviews people like Mike Resnick, AC Crispin, Kevin J. Anderson and Kristine Kathryn Rusch. He can be found online as @BryanThomasS on Twitter or via his website. Excerpts from The Worker Prince can be found on his blog.

‎3 5-star & 8 4-star reviews THE WORKER PRINCE $3.99 Kindlehttp://amzn.to/pnxaNm or Nook http://bit.ly/ni9OFh $14.99 tpb http://bit.ly/qIJCkS.

Write Tip: 10 Resources For Educating Yourself About Book Contracts

DISCLAIMER: I am not a lawyer, thus, no legal advice is implied nor offered in the following post. What I offer instead are resources and ideas for how to inform yourself and prepare for understanding and negotiating contracts with better satisfaction and success.

You’ve written a book, run it through beta readers, then polished it until it sparkled. Then you queried, waited, now it’s out and someone’s interested. Congratulations. Soon you may have an actual book contract in your hands. But you don’t know anything about contracts. How do you find out what you need to know to make sure you get the best deal, to make sure you know what you’re signing? Here’s some resources to help:

1) Get Yourself An Intellectual Property Attorney–Agents are not attorneys. Neither are publishers. And it’s unethical for them to give you legal advice. Besides, they are in business to serve their interests first, not yours. So get someone whose job is to be on your side. That’s the IP Attorney. How do you find one? Author Laura Resnick offers a list on her site hereNovelists Inc offers a list for members. Author friends and acquaintances can recommend them. But don’t just roll dice and hire them. Know what to ask and vet them first. Make sure the one you hire is a good fit. You can get recommendations from friends, but you can also check them out. Here’s 10 Questions You Should Ask.

2) Learn About Copyright–It’s boring, yes, but it’s absolutely essentially. I post on how to register copyrights here but what you really need is to understand the law. One of the best books for you to check out, and there are others, is The Copyright Handbook from Nolo Press.  You can also read a lot directly from the Library Of Congress Copyright Office’s site at http://www.copyright.gov/. Novelists, Inc. has copyright info here.

3) Familiarize Yourself With Contracts–The SFWA (Science Fiction & Fantasy Writers of America) offers sample contracts on their site. For television and film contracts, Writers Guild Of America West has examples on their site here. Novelists, Inc. also has great stuff on their blog here.

4) Buy Negotiating a Book Contract: A Guide for Authors, Agents and Lawyers by Mark Levine. This book is written by an experienced IP Attorney and examines clauses in detail: what they mean, what they mean to you, why they matter, and how to get what’s best for you. It’s a thin book but rich with data and well written. Absolutely essential. I used it in negotiating my own first book contract to great success. There are other books out there but this one I know is helpful and accurate.

5) Visit The Business Rusch–Kristine Katherine Rusch is a very experienced author and editor who blogs regularly about the publishing business, copyright and contracts. She does not offer legal advice but she does help authors understand how things work and what they need to know. Very helpful, very extensive.

6) Visit http://www.thepassivevoice.com/–another informative blog on all things publishing, contract, and writing related. Very helpful information on negotiations, agents, contracts, and more.

7) Talk With Other Authors–As you can see, there are plenty of authors out there willing to offer advice, lists, etc. Find one you know, especially one who works with your genre because they’ll have experience with the publishers and agents you’ll be dealing with, and ask them who their IP attorney is and get their advice on negotiating. What are things you should look out for? How did they educate themselves? Which aspects of the contract which matter most in their opinion?

8 ) Take A Contract Law Class–My Copyright Law class was one of the best I ever took in college. Very helpful throughout my creative career in so many ways. There are lots of them available at universities and colleges all over the country. If you’re serious about a career as a creative, you can never be too informed. Being under informed is the only liability here.

9) Consider The Author’s Guild Contract Services–The Guild offers legal services to help authors review contracts and get advice on negotiating them. For a reasonable fee, you get unbiased help from experts knowledgeable about ethics, the law and business standard practices to help you ensure you get the best deal and understand what you got.

10) Start Now–Don’t wait until a contract’s on the table. You don’t want to feel rushed or nervous then, so start educating yourself now. It’s often boring reading, so spread it out over time and do the research. This way when the time comes, you’ll be prepared.

Getting published is a huge accomplishment and one to be proud of but nothing can spoil it more than a bad contract or negative negotiating experience. I hope these suggestions help ease the process for you by aiding your preparation. It’s much better to feel confident you know enough to do what’s right and protect yourself so instead of worrying about a bad deal, you can enjoy the satisfaction of having a deal in the first place. What are your tips for learning about book contracts? We’d love to here more. Feel free to post them below.


Bryan Thomas Schmidt is the author of the space opera novel The Worker Prince, the collection The North Star Serial, and has several short stories forthcoming in anthologies and magazines. He’s also the host of Science Fiction and Fantasy Writer’s Chatevery Wednesday at 9 pm EST on Twitter, where he interviews people like Mike Resnick, AC Crispin, Kevin J. Anderson and Kristine Kathryn Rusch. He can be found online as @BryanThomasS on Twitter or via his website. Excerpts from The Worker Prince can be found on his blog. His second novel, The Returning, sequel to The Worker Prince, is forthcoming in Summer 2012.

3 5-star & 6 4-star reviews THE WORKER PRINCE $3.99 Kindlehttp://amzn.to/pnxaNm or Nook http://bit.ly/ni9OFh$14.99 tpbhttp://bit.ly/qIJCkS

 

 

Write Tip: The Importance Of Business

There’s this little thing referred to in Hollywood script talk as “business.” It also gets a mention in Phil Athans’ excellent The Guide To Writing Science Fiction and Fantasy from Adams Media. “Business” in this instance is those little actions characters do underneath dialogue in scenes. You know, they’re having an argument and one washes dishes while the other shuffles paperwork on a desk, or they’re on the phone and each is doing something else while talking. What they’re doing in both examples is “business.” Using “business” in your fiction is a great technique to make your writing more vivid and realistic and reveal character at the same time, as well as move your plot forward.

For example, say you have a couple who are detectives but also date. At some point, you have them investigating a crime scene but while they’re doing it, they’re having a couple fight about some issue between them. That’s “business,” and, in this case, it moves two storylines along simultaneously if you do it right. Also, the mannerisms and actions of the characters can reveal things about them: their emotional state, their attitudes toward each other, their focus or lack there of, etc. Because “business” is something we all do in real life–sometimes hiding from it with the label multi-tasking–having characters do it adds depth to your story by bringing realistic life to scenes. So “business is a writing technique you want to learn about and practice whenever you can.

Let’s look at examples. One from a script, one from a novel.

First, because it’s popular and a lot of people have seen it, here’s a scene from the pilot of The Walking Dead TV series:

INT. A PARKED POLICE CRUISER - DAY

 

... revealing a SHOTGUN in its floor mount. CONTINUE
DRIFTING past a dangling DAY-GLO NET BAG containing a few
spare 9MM AMMO CLIPS and .357 5PEEDLOADER5 ...

 

SHANE (Offscreen)
In my experience? Never met a
woman who knew how to turn off
a light. It's genetic. They're
born thinking the switch only
goes one way -- on.

 

WE DRIFT past rubber-banded notebooks. A stapler. A dashmounted
cup of mismatched pens and pencils. All the little
telling details that show a cop car is a working office ...

 

SHANE (O.S.)
It's like they're struck blind
when they leave a room. Every
woman I ever let have a key,
swear to God, I come home and
my house is lit up like a mall
at Christmas.

 

We come to a GREASY TRAY-BOX OF FRIES on the dash. We
hear rustling fast-food wrappers, slurps of soda ...

 

SHANE (O.S.)
So then my job, apparently
because my chromosomes are
different, is to go through the
house and turn off every light
the chick left on.

 

A HAND reaches in, grabs fries, dips ketchup ...

 

SHANE (O.S.)
This, then, is the core basis
of the male-female dynamic. The
yin and the yang.

RICK (O. S.)
That right?

 

FOLLOW THE FRIES TO: OFFICER SHANE WALSH, County Police,
in the passenger seat outside a fast-food restaurant.

 

SHANE
Yeah, baby, Reverend Shane is
a'preachin to ya now ...

 

He shoves the fries in his mouth, chewing thoughtfully.

 

SHANE
The same chick, mind you, will
bitch about global warming.
That goes double if you want to
drive something with a decent
V6 under the hood, in which
case you're a selfish prick
killing baby polar bears.

 

He grabs the box of fries off the dash, passes them ...
REVEAL: Rick Grimes at the wheel, looking way more spitand-
polish than in the teaser, half-heartedly picking at
his burger. Rick's a quiet, Gary Cooper-type, has long
experience when it comes to listening to Shane.

 

SHANE
So Reverend Shane quotes from
the Guy Gospel: Well, darlin',
maybe if you and every other
pair of boobs on this planet
figured out the light switch
goes the other way too, we might
not have so much global warming.

 

RICK
You say that?

 

SHANE
The polite version. still. Earns
me a look of loathing you
wouldn't believe. Out comes
this Exorcist voice, out of
nowhere: "You're just like my
goddamn father! Always yelling
about the power bill and I should
turn the goddamn lights off!"
(looks to Rick)
See, to us it's just lights. To
them it's a traumatic flashback
that dredges up all their father
issues.

RICK
What do you say to that?

 

SHANE
I know what I want to say. I
want to say: Bitch, you mean to
say you been hearing this shit
all your life and you're still
too goddamn stupid to learn how
to turn off a switch?

 

Pause. Shane looks over.

 

SHANE
I don't actually say that,
though.

 

RICK
That would be bad.

 

SHANE
I do the polite version there
too.

 

RICK
Very wise.

What can we read from this business? We have two cops eating lunch in a cop car. They seem friendly and comfortable with each other.  Neither is watching their manners in how they eat or how they talk, so we can infer that they are likely, in this case, partners, and used to sharing private details about themselves with each other, maybe even seeking advice. Also, they have to be ready at a moment’s notice to answer emergency calls so they eat on the run which means in the car and fast meals they can consume with limited time and hassle, hence the fast food. Can you see how much we’re learning about them already through this “business?”

Okay, now let’s look at how the same thing plays out in a novel. Here’s a scene from my debut novel The Worker Prince:

She stood in the shadows as he began looking them over. Two mech-bots entered through another tunnel and began working on some of the Skitters behind him. As she stepped out of the shadows into the cave, Davi looked up at her.

“Hey,” she said, with a slight wave and a smile.

“Hey,” he said, going back to examining the Skitters.

“How’d the rest of the session go?”

He shrugged. “We have a lot of work ahead of us.”

Not even eye contact. So maybe he was upset with her. “Sorry I left. I needed some air.”

“I was disappointed you didn’t stay for your turn,” Davi said as he examined another Skitter. “Seeing someone actually succeed on the simulators would have been encouraging. I sure could’ve used it.” His voice sounded tired.

“Was it really so bad?”

“You tell me. You saw how some of the students did,” Davi slid into the seat of a Skitter, fiddling with the controls.

“Some of them are a long way from being flight-worthy,” Tela said, watching the mech-bots working behind him.

“Some make me wonder if they ever will be.”

It saddened her to see him so discouraged. He had always been so positive and supportive of the students. She wanted to do something to cheer him up. She took a seat on another Skitter and turned it on, hearing the steady hum of the engine and feeling it rise up off the floor to float on the air as she adjusted the controls.

“Come with me.”

“For a joy ride?”

Tela smiled. “Sure. There’s something I want to show you.” She waved toward the Skitter he’d been examining.

He shrugged, climbing onto the Skitter. The engine hummed as it rose into the air. “Okay. Lead the way.”

In the larger picture of the narrative arc, Davi has been crushing on her and she’s blown him off, but here she’s starting to at least warm up to him as a friendly person who’s going through some difficulty because of other people he doesn’t deserve. Students have been harrassing him in class because he’s the former leader of their rival group and Davi’s just trying to teach them well and frustrated with their attitude getting in the way.   Here, Tela is concerned about Davi but there’s an awkwardness. He is hardly paying her any attention while she is completely focused and trying to engage with him. We are in her Point Of View, so snippets of her internal dialogue tell us how she’s feeling but it’s the “business” which tells us what might be going on emotionally and mentally with Davi. In the end, because he’s so focused on the Skitter’s (flying motorcycles essentially), Tela decides to shift tactics and use that to engage and takes him on a ride. But the tone of her interest and his disinterest initially says a lot about the status of their relationship. Notice, in this case, that the “business” also has nothing to do with the topic at hand. Again, multi-tasking is so common for us today, it’s a great way to add realism to a scene.

There are many ways to use the concept of “business” in writing. What are some that you can think of? How can you use this to enhance your own prose? I’d love to hear your thoughts.

For what it’s worth…